Tai Hua: The Best is Right Here

Client
Tai Hua

Year
2021

For over 70 years, Tai Hua has passed down more than a time-honoured recipe — it has carried forward a legacy of values, resilience, and an unwavering commitment to quality. In this brand film, Layers pays tribute to Tai Hua’s rich heritage while celebrating its evolution into a modern icon.

Through cinematic storytelling, intentional scripting, and evocative visual language, the video weaves past and present into a cohesive narrative. It not only honours Tai Hua’s journey but repositions the brand as one that leads with quiet strength, enduring purpose, and a deep respect for its roots.

This is more than a story of soy sauce — it's a story of legacy, transformation, and timeless excellence.