UOB: Wealth & Privilege ‘Kintsugi’

 

Client
UOB

Year
2023

Kintsugi tells the story of Augustina, who leaves a high-powered career to start anew as a relationship manager at UOB. Her journey mirrors the Japanese art of kintsugi — the practice of repairing broken pottery with gold — revealing how the fragmented pieces of our past can become the foundation of something even more beautiful and resilient.

Through Augustina’s transformation, we highlight how UOB fosters a culture where growth, reinvention, and authenticity thrive. It’s more than a career shift — it’s a testament to how the right environment can help individuals shine. When prospective hires watch this film, they see a reflection of what’s possible for them too.

 
Previous
Previous

UOB: Net Zero

Next
Next

UOB: Punggol Digital District (PDD)